{"id":304638,"date":"2016-03-10T15:27:42","date_gmt":"2016-03-10T07:27:42","guid":{"rendered":"https:\/\/pavilion-kl.com\/?p=304638"},"modified":"2023-09-27T18:38:34","modified_gmt":"2023-09-27T10:38:34","slug":"pavilion-kl-and-warner-bros-consumer-products-celebrate-batman-v-superman-dawn-of-justice-with-who-will-win-campaign","status":"publish","type":"post","link":"https:\/\/www.pavilion-kl.com\/pavilion-kl-and-warner-bros-consumer-products-celebrate-batman-v-superman-dawn-of-justice-with-who-will-win-campaign\/","title":{"rendered":"Pavilion KL and Warner Bros. Consumer Products Celebrate Batman v Superman: Dawn Of Justice With ‘Who Will Win’ Campaign"},"content":{"rendered":"

<\/h4><\/div>

KUALA LUMPUR, 10 MARCH 2016<\/h4><\/div>

Download press release here<\/a><\/p>\n

Download images here<\/a><\/p>\n

FOR IMMEDIATE RELEASE<\/strong><\/p>\n

<\/p>\n

This school holidays, Pavilion KL in partnership with Warner Bros. Consumer Products (WBCP), on behalf of DC Entertainment, present an epic universe of the World\u2019s Greatest Super Heroes in the ultimate face-to-face between DC Comics Super Heroes\u00a0Batman<\/strong>\u00a0and\u00a0Superman.<\/strong>\u00a0Shoppers will be encouraged to explore the technology and power of Gotham City and Metropolis from 10th March to 27th March 2016, which is a lead up to the release of Warner Bros. Pictures\u2019 highly anticipated action-adventure film\u00a0Batman v Superman: Dawn of Justice<\/strong>\u00a0on 24th March 2016.<\/p>\n

For the first time ever in Malaysia, stand face-to-face with a life-sized statue display of\u00a0Batman, Superman and Wonder Woman<\/strong>\u00a0from the film. A life-sized replica display of the Batmobile from the film also makes its first appearance in Malaysia, which will give fans a chance to see up close why the iconic vehicle has earned its reputation as the apex predator on the mean streets of Gotham City.<\/p>\n

Throughout the campaign, fans of\u00a0Batman<\/strong>\u00a0and\u00a0Superman<\/strong>\u00a0will have the opportunity to experience and celebrate the two Super Heroes through special activities on social media, cosplay appearances and competition, as well as arm wrestling matches. Specially-curated collectibles produced by Prime 1 Studio (Japan) and Hot Toys (Hong Kong) are also on display alongside posters of the official movie trailer. Other activities include a Warner Bros. Consumer Products merchandise zone by the DC Comics Super Heroes store; an interactive photo booth and a game area with two games inspired by\u00a0Batman v Superman: Dawn of Justice.<\/strong><\/p>\n

The campaign kicked off with the unveiling of the Batmobile replica by Ms Kung Suan Ai, Director of Marketing for Pavilion KL; Mr U Cheng Hock, Director of Group Retail Banking, RHB Bank and Mr Darius Tang, Creative Director, Warner Bros. Consumer Products (Greater China, India and South East Asia). The ceremony followed by a crowd-engaging dance performance inspired by\u00a0Batman v Superman: Dawn of Justice<\/strong>\u00a0to get shoppers to choose their DC Comics Super Hero side.<\/p>\n

\u201cThe school holidays are a great time for the families and at Pavilion KL, we welcome all events that can create a memorable shopping experience for all age group, in the mall. Through our partnership with Warner Bros. Consumer Products (WBCP), we offer our shoppers an immersive experience of celebrating the most recognised Super Heroes of all-time with the first ever display of\u00a0Batman, Superman, Wonder Woman<\/strong>\u00a0and the\u00a0Batmobile<\/strong>\u00a0replica. As an award-winning mall, we will continue to present first-of-its-kind experiences to our shoppers that set us apart from others,\u201d said Ms Kung Suan Ai.<\/p>\n

Shoppers are encouraged to be part of the greatest super hero battle by participating in the #WhoWillWin social contest. Help your super hero win by taking a selfie with his life-sized statue display at the Centre Court and post it onto Instagram with\u00a0#WhoWillWin<\/strong>\u00a0and\u00a0#BatmanPavilionKL<\/strong>\u00a0or\u00a0#SupermanPavilionKL<\/strong>\u00a0(depending on the side you choose), tagging\u00a0@PavilionKualaLumpur<\/strong>\u00a0on Instagram. Stand to win exclusive merchandises! Visit www.pavilion-kl.com for more information.<\/p>\n

Find your Super Hero style in your shopping with RHB, the official bank partner for this celebration. Shoppers will stand a chance to win exclusive\u00a0Batman v Superman: Dawn of Justice<\/strong>\u00a0branded merchandise with a minimum spend of RM300 charged to RHB credit card at specialty stores.<\/p>\n

For more information, visit Pavilion KL\u2019s website at www.pavilion-kl.com, check real-time updates on Pavilion KL\u2019s Facebook page at http:\/\/www.facebook.com\/PavilionKL, Twitter page at www.twitter.com\/Pavilion_KL, Instagram account at www.instagram.com\/PavilionKualaLumpur or contact Pavilion KL\u2019s Concierge at 03 2118 8833.<\/p>\n<\/div><\/div><\/div>

<\/h4><\/div>

###<\/p>\n

Batman v Superman: Super hero activities* and promotions<\/strong><\/p>\n

Pavilion Junior Activities<\/strong>
\nSign up as a Pavilion Junior member and get invited to a super hero party. Dress up in your favourite superhero costume and stand a chance to win great prizes.
\nSaturday, 12th March | 11.00am<\/p>\n

Live Comic Drawing by Alan Quah<\/strong>
\nSaturday, 12th March | 3.30pm & 4.30pm | Centre Court, level 2<\/p>\n

Functional Training Workout by Celebrity Fitness<\/strong>
\nSaturday, 12th, 19th & 26th March | 5.00pm| Centre Court, level 2<\/p>\n

Cosplay Showcase and Competition<\/strong>
\nSunday, 13th March | 2.00pm & 3.30pm, Cosplay Showcase | 4.30pm Cosplay Competition| Centre Court, level 2<\/p>\n

Arm Wrestling Challenge<\/strong>
\nSaturday, 19th March | 11am – 9pm & Sunday, 20th March | 11am – 9pm| Centre Court, level 2<\/p>\n

Batman v Superman Dance Performance<\/strong>
\nSaturday, 26th March | 2pm & 4pm & Sunday, 27th March | 2pm & 4pm| Centre Court, level 2<\/p>\n

Interactive Games Competition<\/strong>
\n10th – 27th March | 10am – 10pm| Centre Court, level 2<\/p>\n

*Events are subject to change without prior notice. Visit www.pavilion-kl.com for more info.<\/p>\n

RHB Privileges<\/strong>
\nFree Batman v Superman: Dawn of Justice merchandise with RM300 charged to RHB credit card at specialty stores.
\nRegister and redeem from the Self-Service Kiosk at Fashion Avenue Concierge, Level 2
\nMax. of 2 combined receipts, excluding Parkson Pavilion.
\nMax. of 1 redemption per cardmember daily.
\nLimited to 1 redemption per combined receipts regardless of receipt amount.
\nWhile stocks last. Other terms and conditions apply.<\/p>\n

Sign up for RHB credit card and walk away with a Batman v Superman: Dawn of Justice luggage upon application approval.
\nOnly valid for application at RHB booth, Centre Court, level 2. While stocks last.<\/p>\n

Superhero Rewards<\/strong>
\nFree Batman v Superman: Dawn of Justice merchandise with RM500 spent at specialty stores.
\nRegister and redeem from the Self-Service Kiosk at Fashion Avenue Concierge, Level 2.
\nMax. of 2 combined receipts, excluding Parkson Pavilion.
\nLimited to 1 redemption per combined receipts regardless of receipt amount.
\nWhile stocks last. Other terms and conditions apply.<\/p>\n

Free sweet treat with RM200 spent in a single receipt at children\u2019s stores or DC Comics Super Heroes store.
\nRegister and redeem from the Self-Service Kiosk at Fashion Avenue Concierge, Level 2.
\nMax. of 1 redemption daily.
\nLimited to 1 redemption per receipt regardless of receipt amount.
\nWhile stocks last. Other terms and conditions apply.<\/p>\n

Win a pair of tickets to experience Batman Dark Flight at Studio City, Macau with RM500 spent in a single receipt at specialty stores.
\nRegister at the Self-Service kiosk at Fashion Avenue Concierge, Level 2.<\/p>\n<\/div><\/div><\/div>

<\/h4><\/div>

###<\/p>\n

For media enquiries, please contact:<\/strong>
\nMilk PR Sdn Bhd (+60-3) 2161-0171
\n\u2022 Iman Ridzwan, iman@milkpr.com.my
\n\u2022 Maggie Wong, maggie.wong@milkpr.com.my<\/p>\n

Pavilion Kuala Lumpur (+60-3) 2118-8888
\n\u2022 Joe Ann Teh, ext. 934, joeann@pavilion-kl.com
\n\u2022 Abigail Ngai, ext. 930, abigailngai@pavilion-kl.com<\/p>\n

About Pavilion Kuala Lumpur<\/strong>
\nPavilion Kuala Lumpur is an award-winning, world-class mixed-use urban development located in the heart of Bukit Bintang, the shopping district of Malaysia. Pavilion Kuala Lumpur blends the best of the international and local retail world with over 550 stores and eight themed precincts. Attracting over 30 million visitors annually, this premier shopping destination is a duty-free shopping paradise and the defining authority in fashion, dining and urban leisure. Visit www.pavilion-kl.com for updates on the latest trends, offers and events.<\/p>\n

About Warner Bros. Consumer Products<\/strong>
\nWarner Bros. Consumer Products, a Warner Bros. Entertainment Company, is one of the leading licensing and retail merchandising organizations in the world.<\/p>\n

About DC Entertainment<\/strong>
\nDC Entertainment, home to iconic brands DC Comics (Superman, Batman, Green Lantern, Wonder Woman, The Flash), Vertigo (Sandman, Fables) and MAD, is the creative division charged with strategically integrating its content across Warner Bros. Entertainment and Time Warner. DC Entertainment works in concert with many key Warner Bros. divisions to unleash its stories and characters across all media, including but not limited to film, television, consumer products, home entertainment and interactive games. Publishing thousands of comic books, graphic novels and magazines each year, DC Entertainment is one of the largest English-language publishers of comics in the world.<\/p>\n

About Batman v Superman: Dawn of Justice<\/strong>
\nWarner Bros. Pictures presents, an Atlas Entertainment\/Cruel and Unusual production, a Zack Snyder film, \u201cBatman v Superman: Dawn of Justice,\u201d starring Oscar winner Ben Affleck (\u201cArgo\u201d) as Batman\/Bruce Wayne and Henry Cavill as Superman\/Clark Kent in the characters\u2019 first big-screen pairing. Directed by Snyder, the film also stars Oscar nominees Amy Adams (\u201cAmerican Hustle\u201d), Jesse Eisenberg (\u201cThe Social Network\u201d), Diane Lane (\u201cUnfaithful\u201d) and Laurence Fishburne (\u201cWhat\u2019s Love Got to Do with It\u201d); Oscar winners Jeremy Irons (\u201cReversal of Fortune\u201d) and Holly Hunter (\u201cThe Piano\u201d); and Gal Gadot as Wonder Woman\/Diana Prince. Snyder directed from a screenplay written by Chris Terrio and David S. Goyer, based on characters from DC Comics, including Batman, created by Bob Kane with Bill Finger, and Superman, created by Jerry Siegel and Joe Shuster. The film is produced by Charles Roven and Deborah Snyder, with Wesley Coller, Geoff Johns and David S. Goyer serving as executive producers. \u201cBatman v Superman: Dawn of Justice\u201d will be distributed in RealD 3D, and in 2D, and in select IMAX 3D theaters worldwide beginning March 25, 2016, from Warner Bros. Pictures, a Warner Bros. Entertainment Company. batmanvsupermandawnofjustice.net<\/p>\n

BATMAN V SUPERMAN: DAWN OF JUSTICE and all related characters and elements \u00a9 & \u2122 DC Comics and Warner Bros. Entertainment Inc. (s16)<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":6,"featured_media":304760,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[27],"tags":[],"class_list":["post-304638","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-room"],"acf":[],"yoast_head":"\nPavilion KL and Warner Bros. 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